Oktoberfest beer, a herald of autumn

By on September 23, 2017

By Sophie Bennewitz

Everyone talks about Labor Day as being the official end of summer. Kids go back to school, the summer heat and humidity slowly, hopefully, release their oppressive grasp on the weather, and football teams are the topic of every conversation.

Another herald of autumn is Oktoberfest Beer, although recently it seems to be in a race with Pumpkin Spice Latte to be the first fall beverage on the shelf! Whatever happened to delayed gratification? Is it really necessary to have Halloween candy in the stores in July?

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Beer was one of the few things that still adhered to seasonal availability. Fruits and vegetables are available in stores year round, despite the fact that they have no flavor in comparison to their fresh local counterparts.

Is it so old fashioned to think that some things are worth waiting for? Beer is almost as old as humanity itself, and Oktoberfest beer, in particular, is strongly rooted in tradition.

It began over 100 years ago as a wedding celebration for their prince, but the Bavarians aren’t a people to give up a good festival! Over the years horse races gave way to beer tents and the Oktoberfest known around the world came into being.

Six major breweries participate, the newest brewery began in 1634, but there are dozens of tents offering entertainment, food, and beer.

The same way a ten-bedroom palace on the ocean is called “cottage,” these “tents” can hold up to ten thousand people!

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Organizers are anticipating six million visitors and expect to serve 7.3 million liters of beer. The beers served must be a Märzen style amber lager, produced in Munich city limits, and comply with our old friend Reinheitsgebot. Märzen actually means “from March” and refers to when the beer is brewed. It ages for nearly six months, giving it a rich malty smoothness that keeps fans coming back year after year.

This year we are pleased to say that our Oktoberfest is a true Reinheitsgebot Märzen. Brewed in March and aged to perfection, it’s as close as you can get to an authentic Bavarian Fest Bier without a trip to Munich.

Personally, I think Munich is an amazing city, rich in history and culture, but you’d have to pay me quite a lot to go there for Oktoberfest.

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Ten thousand people from all over the world wearing dirndls and lederhosen like it’s Halloween, drinking beer for hours on end in a crowded hall? Nope.

Besides, after almost 20 years of working beer fests, I can see one glaring problem with six million patrons and 7.3 million liters of beer: not enough bathrooms!

In fact, Adidas has launched a special Oktoberfest Sneaker this year that is beer and vomit repellant. You know it’s an issue when an international corporation sees it as a marketing opportunity!

So come by Weeping Radish, where you won’t need special shoes to enjoy a good beer!

Our Märzen is a clean lightly roasted amber lager with balanced hops and delicate mouth feel (for those looking for a technical description!).

Unlike its German cousins, our beer won’t come to your table topped with four inches of foam, but turn on some oompah music while you drink and you’ll swear you were in the Old Country! Prost!

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